Peg Perego

Peg Perego is the Italian stroller brand that is one of the few stroller makers worldwide that does not produce its strollers in China.

Lucio Perego in one of the first Peg Perego strollers created by Guiseppe Perego.

The company was founded in 1949 by Giuseppe Pérego, who designed a baby carriage for his son. Unlike other strollers that used wicker and sheet metal, Perego used "rubberized fabric" as the seat base. The strollers proved to be popular and the Peg Perego company was launched.

The company expanded into different juvenile categories in the 1970's and 1980's, including car seats, high chairs and toys (ride-on vehicles).

Peg Perego was among the first European stroller brands to expand sales to the US, landing in the US in the 1960's. The company set up shop in Fort Wayne, Indiana in 1968.

Why Fort Wayne? Nick Perego, grandson of Giuseppe Pérego, explained in an interview with the Fort Wayne Business Weekly in 2019:

"Having operations in Toronto, Indiana looked like a perfect fit because of the logistical aspects of being in center of the country. Also we had a need to be close to Chicago where Sears was headquartered. Sears was pretty much the Amazon of the time.”

Unlike other stroller brands that off-shored production to China, Peg Perego strollers are still made in the company's factories outside Milan, Italy (textiles for its strollers are made in a company-owned facility in Romania). The only exception to European production was a brief time during the 2000's when Perego made in one model, the Aria, in China.

Peg Perego's heyday sales-wise was in the 1980's and 90's, when its strollers dominated the premium stroller category. In the 2000's, increased competition in that segment from Bugaboo and UPPAbaby dimmed the company's fortunes to some degree. The company was also slow to innovate, only joining the modular (single-to-double) and ultra-compact stroller segments long after the competition came to market.

In recent years, Peg Perego rolled out a sub-brand, Agio that marketed the same strollers as Perego, with somewhat different colors/fashions and an enhanced warranty. Peg Perego offers a 2-year warranty, while Agio offers a 5-year warranty.

Peg Perego strollers can be divided into four categories: single-to-double strollers, full-size, compact and double strollers.

Flagship Model: Booklet 50

The Booklet 50 (20 lbs., see latest price on Amazon) is a classic Perego stroller—lightweight with a compact, one-hand, self-standing fold. It works natively with the Peg Perego line of infant car seats.

The Peg Perego Booklet 50 is 20 inches wide, providing mobility through narrow store aisles or crowded sidewalks. The extendable hood of the stroller is UPF 50 + and has a protective visor. The wheels have ball bearings and a suspension system, for a smoother ride over rough terrain. The basket is expandable, although it is hard to access when the seat is reclined.

The plastic wheels on the Booklet 50 are somewhat unusual in this price range, as are the lack of convenience items like a cup holder or rain cover (both available as extra accessories.

Other Peg Perego models: Selfie, Stroller Z4, Veloce

The Peg Perego Selfie (19.8 lbs,) is a ultra-compact stroller:

• Lightweight and compact: The Selfie weighs just 19.8 pounds and folds up to a compact size that can easily be stored in the trunk of a car or carried onto public transportation.
• Self-folding: The Selfie folds automatically with just a push of a button, making it easy to store and transport.
• One-handed operation: The Selfie can be opened, closed, and steered with just one hand.
• Adjustable seat: The Selfie's seat can be reclined to multiple positions.
• Large canopy.
• Compatible with car seats: The Selfie can be used with select Peg Perego car seats, without the need of an adapter.The Peg Perego Stroller Z4 (22.5 lbs., also known as the Agio Z4)) is a full-featured, expandable stroller that features a reversible seat that can be used facing the parent or facing the world, a large canopy that provides shade from the sun, and a reclining seat that can be adjusted to multiple positions. The Z4 also has a large basket for storing baby gear, and it folds compactly for easy transport.

The Z4 is also a single-to-double stroller—a "companion seat" can be added as an accessory. Here are some of the key features of the Peg Perego Stroller Z4:

• Reversible seat: The seat can be used facing the parent or facing the world.
• Large canopy: The canopy provides shade from the sun and has a peek-a-boo window so you can check on your child without disturbing them.
• Reclining seat: The seat can be reclined to multiple positions.
• Large basket.
• Compact fold: The Z4 folds compactly for easy transport, making it perfect for travel or storing in small spaces.

The

Factory Sale

Peg Perego holds twice-a-year factory sales at their Fort Wayne, Indiana warehouse. In previous years, the sale was in April and November.