Baby Trend

Baby Trend is one of the largest makers of affordable strollers in the US, with extensive distribution in chain stores like Target and Walmart as well as online on sites like Amazon.

The company was founded in 1988 by Denny and Betty Tsai and is headquartered in Ontario, California. Baby Trend strollers are made in China. Among the company's first products was a licensed version of the Sit N' Stand stroller, which enabled a younger child to sit in front and an older sibling to stand in back.

Baby Trend's sales grew in the 1990's along with the expansion of chain stores that specialized in baby gear, like Babies R Us. The company expanded into new stroller categories like jogging strollers, where Baby Trend often sold the opening-price point for such models.

In 2016, the Alpha Group, purchased Baby Trend for $94 million. The Alpha Group is a Chinese conglomerate that makes toys, produces animated cartoons and movies.

Safety Recalls

In 2013, the CPSC and Baby Trend warned parents about an entrapment hazard with canopies on Baby Trend's Sit N Stand strollers. "Baby Trend has received one report of neck entrapment in the space between the front of the canopy tube and arm rest of a Baby Trend Sit N’ Stand double stroller, resulting in the asphyxiation death of a non-occupant 14-month-old whose father was nearby but unable to see the child. Baby Trend has also received one report of entrapment in the space between the back of the canopy tube and the seat back of the front seat, resulting in neck bruises to a 17-month-old child, who was partially secured." said a release by the CPSC.

"Consumers can mitigate the hazard by removing and separately storing the canopy when not in use, not allowing children to play on the strollers, and always fully securing children in the strollers with the built-in five-point harness."