Britax: Difference between revisions
(Created page with "Britax is a UK company best known for its car seats. The company expanded into strollers in the early 2000's. alt=Britax's First Child Safety Seat, 1973|thumb|Britax's First Child Safety Seat, 1973 Britax started as a manufacturer of automobile and motorcycle accessories in 1938—namely, seat belts. In 1973, Britax bought German seat maker RÖMER, which debuted its first car seat that same year. During the 1980's, Brit...") |
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Britax started as a manufacturer of automobile and motorcycle accessories in 1938—namely, seat belts. In 1973, Britax bought German seat maker RÖMER, which debuted its first car seat that same year. During the 1980's, Britax acquired companies in Australia and New Zealand that also made car seats. | Britax started as a manufacturer of automobile and motorcycle accessories in 1938—namely, seat belts. In 1973, Britax bought German seat maker RÖMER, which debuted its first car seat that same year. During the 1980's, Britax acquired companies in Australia and New Zealand that also made car seats. | ||
Britax made its US debut in 1996 when it introduced the Freeway car seat, a forward-only seat. Although Britax was selling strollers in the UK in the 1970's, the company didn't debut strollers in the US until the | Britax made its US debut in 1996 when it introduced the Freeway car seat, a forward-only seat. Although Britax was selling strollers in the UK since in the 1970's, the company didn't debut strollers in the US until 2005 with a series of poor-selling models (the Esprit, Forerunner, Preview and Global). | ||
Britax's next effort with strollers was the B-series (B-Ready, B-Smart, B-Mobile, B-Seen, B-Agile), which debuted in 2010. | |||
To beef up their presence in the stroller category, Britax purchased [[BOB]] in 2011. The company operates BOB as a separate brand. | To beef up their presence in the stroller category, Britax purchased [[BOB]] in 2011. The company operates BOB as a separate brand. |
Revision as of 16:27, 12 July 2023
Britax is a UK company best known for its car seats. The company expanded into strollers in the early 2000's.
Britax started as a manufacturer of automobile and motorcycle accessories in 1938—namely, seat belts. In 1973, Britax bought German seat maker RÖMER, which debuted its first car seat that same year. During the 1980's, Britax acquired companies in Australia and New Zealand that also made car seats.
Britax made its US debut in 1996 when it introduced the Freeway car seat, a forward-only seat. Although Britax was selling strollers in the UK since in the 1970's, the company didn't debut strollers in the US until 2005 with a series of poor-selling models (the Esprit, Forerunner, Preview and Global).
Britax's next effort with strollers was the B-series (B-Ready, B-Smart, B-Mobile, B-Seen, B-Agile), which debuted in 2010.
To beef up their presence in the stroller category, Britax purchased BOB in 2011. The company operates BOB as a separate brand.
Britax's efforts in the stroller category focus on lightweight category with moderate prices.
Flagship Model: Britax Brook +
Britax's Brook + stroller (23 lbs., see price on Amazon) is billed as a lightweight travel stroller. The aluminum frame