Delta Children: Difference between revisions
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"The next thing you knew, the phones are ringing off the hook, with customers asking ‘How do I get the stroller to get on the bus?’" said Joe Shamie. | "The next thing you knew, the phones are ringing off the hook, with customers asking ‘How do I get the stroller to get on the bus?’" said Joe Shamie. | ||
Toys ‘R’ Us soon became a customer, and Delta’s business grew astronomically.<ref>https://www.furnituretoday.com/kids-today/carrying-on-the-family-tradition/</ref></blockquote>All Delta strollers are made in China and sold online (Amazon) as well as stores like Walmart and Target. | Toys ‘R’ Us soon became a customer, and Delta’s business grew astronomically.<ref>https://www.furnituretoday.com/kids-today/carrying-on-the-family-tradition/</ref></blockquote>All Delta strollers are made in China and sold online (Amazon) as well as in stores like Walmart and Target. | ||
Delta has about 30 different models and divides its strollers into five categories: full-size, jogging, lightweight, doubles and stroller wagons. | Delta has about 30 different models and divides its strollers into five categories: full-size, jogging, lightweight, doubles and stroller wagons. | ||
== Flagship Model: Jeep AdventureGlyde Stroller == | |||
[[File:Jeep AdventureGlyde Stroller.jpg|alt=Jeep AdventureGlyde Stroller|thumb|[https://amzn.to/44QlDHR Jeep AdventureGlyde Stroller]]] | |||
Delta's Jeep AdventureGlyde Stroller (15 lbs., [https://amzn.to/43s7Bes see price on Amazon]), touts new stroller wheel technology with the promise of easier turning ability and smoother ride. Additional features include: | |||
* 43" all handlebar for taller parents. | |||
* Compact umbrella-type fold with auto latch lock and carry handle. | |||
* Locking brakes. | |||
* Three position recline—for 9 months of age and up. | |||
* Storage basket. | |||
* Cup holder. | |||
* Canopy with pull down visor. | |||
* Simple to assemble. | |||
As for negatives, the AdventureGlyde doesn't have a bumper bar or child tray and while it's lightweight, it is rather bulky. The storage basket is also on the small side. | |||
== Other Lightweight Delta Strollers == | |||
[[File:The Clutch Stroller.jpg|alt=The Clutch Stroller|thumb|[https://amzn.to/3K5FpaB The Clutch Stroller]]] | |||
Delta makes several other lightweight strollers, but the lightest is their version of a [[gb Pockit]]: '''the Clutch''' (11.7 lbs., [https://amzn.to/3Q33cLO see price on Amazon]). It has a similar sunvisor to the Pockit and folds down to 15 x 5.9 x 19.7”. The Clutch weighs a mere 11.7 lbs., has swivel front wheels with suspension, comes with its own carry bag and has a storage basket underneath. |
Revision as of 19:31, 19 July 2023
Delta Children is a manufacturer of strollers sold in chain stores at opening price points. Many Delta strollers are sold under licensed brand names such as Jeep, Baby Gap and Disney. Delta also sells nursery furniture, toddler furniture, bath/potty items and more.
Delta was founded in 1968 by Louis Shamie as a baby furniture and gear store in Brooklyn, NY.
Shamie's two children, Joe and Sam, expanded the business and went into importing/manufacturing, first with cribs and later with strollers. Among Delta's first successful strollers was the Luv Buggy, which featured a quick fold.[1]
When the stroller began selling well in New York City, Louis Shamie suggested advertising it to expand the market.
"My father said, ‘Let’s put it on TV,’" remembers Joe Shamie. "And I said, ‘Are you out of your mind? How are we going to afford that?’"
But Louis Shamie was determined, so they produced a low-budget commercial starring family members. The ad featured two women trying to get on a bus – one who did it easily with a quick-folding Luv Buggy stroller, the other who struggled with a traditional stroller.
"The next thing you knew, the phones are ringing off the hook, with customers asking ‘How do I get the stroller to get on the bus?’" said Joe Shamie.
Toys ‘R’ Us soon became a customer, and Delta’s business grew astronomically.[2]
All Delta strollers are made in China and sold online (Amazon) as well as in stores like Walmart and Target.
Delta has about 30 different models and divides its strollers into five categories: full-size, jogging, lightweight, doubles and stroller wagons.
Flagship Model: Jeep AdventureGlyde Stroller
Delta's Jeep AdventureGlyde Stroller (15 lbs., see price on Amazon), touts new stroller wheel technology with the promise of easier turning ability and smoother ride. Additional features include:
- 43" all handlebar for taller parents.
- Compact umbrella-type fold with auto latch lock and carry handle.
- Locking brakes.
- Three position recline—for 9 months of age and up.
- Storage basket.
- Cup holder.
- Canopy with pull down visor.
- Simple to assemble.
As for negatives, the AdventureGlyde doesn't have a bumper bar or child tray and while it's lightweight, it is rather bulky. The storage basket is also on the small side.
Other Lightweight Delta Strollers
Delta makes several other lightweight strollers, but the lightest is their version of a gb Pockit: the Clutch (11.7 lbs., see price on Amazon). It has a similar sunvisor to the Pockit and folds down to 15 x 5.9 x 19.7”. The Clutch weighs a mere 11.7 lbs., has swivel front wheels with suspension, comes with its own carry bag and has a storage basket underneath.