Baby Trend: Difference between revisions

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(Created page with "Baby Trend is one of the largest makers of affordable strollers in the US, with extensive distribution in chain stores like Target and Walmart as well as online on sites like Amazon. The company was founded in 1988 by Michael and Betty Tseng and is headquartered in Ontario, California. Baby Trend strollers are made in China. Among the company's first products was a licensed version of the Sit N' Stand stroller, which enabled a younger child to sit in front and an older...")
 
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Baby Trend is one of the largest makers of affordable strollers in the US, with extensive distribution in chain stores like Target and Walmart as well as online on sites like Amazon.
Baby Trend is one of the largest makers of affordable strollers in the US, with extensive distribution in chain stores like Target and Walmart as well as online on sites like Amazon.


The company was founded in 1988 by Michael and Betty Tseng and is headquartered in Ontario, California. Baby Trend strollers are made in China. Among the company's first products was a licensed version of the Sit N' Stand stroller, which enabled a younger child to sit in front and an older sibling to stand in back.
The company was founded in 1988 by Denny and Betty Tsai and is headquartered in Ontario, California. Baby Trend strollers are made in China. Among the company's first products was a licensed version of the Sit N' Stand stroller, which enabled a younger child to sit in front and an older sibling to stand in back.


Baby Trend's sales grew in the 1990's along with the expansion of chain stores that specialized in baby gear, like Babies R Us. The company expanded into new stroller categories like jogging strollers, where Baby Trend often sold the opening-price point for such models.
Baby Trend's sales grew in the 1990's along with the expansion of chain stores that specialized in baby gear, like Babies R Us. The company expanded into new stroller categories like jogging strollers, where Baby Trend often sold the opening-price point for such models.
In 2016, the Alpha Group, purchased Baby Trend for $94 million.<ref>https://www.marketscreener.com/quote/stock/ALPHA-GROUP-6500409/news/Alpha-Group-completed-the-acquisition-of-Baby-Trend-Inc-from-Denny-Tsai-and-Betty-Tsai-35442561/</ref> The Alpha Group is a Chinese conglomerate that makes toys, produces animated cartoons and movies.

Revision as of 20:27, 30 May 2023

Baby Trend is one of the largest makers of affordable strollers in the US, with extensive distribution in chain stores like Target and Walmart as well as online on sites like Amazon.

The company was founded in 1988 by Denny and Betty Tsai and is headquartered in Ontario, California. Baby Trend strollers are made in China. Among the company's first products was a licensed version of the Sit N' Stand stroller, which enabled a younger child to sit in front and an older sibling to stand in back.

Baby Trend's sales grew in the 1990's along with the expansion of chain stores that specialized in baby gear, like Babies R Us. The company expanded into new stroller categories like jogging strollers, where Baby Trend often sold the opening-price point for such models.

In 2016, the Alpha Group, purchased Baby Trend for $94 million.[1] The Alpha Group is a Chinese conglomerate that makes toys, produces animated cartoons and movies.